Every year 260,000 tons of food are thrown away in Catalunya. These wasted foods are equivalent to the food needs of 500,000 people during a year. At the same time, 22% of the Catalan population lives below the poverty line. Food waste is therefore a complex problem that goes beyond the environmental sphere and that, given the existing social needs, is even more unsustainable and unjustifiable.
Pont Alimentari (Food Bridge) is a project promoted by Rezero and the Fundació Banc de Recursos. The campaign aims to take advantage of the food surplus from the retail distribution, catering and restaurant sectors by donating it to social entities that support vulnerable groups (children, sick people, the elderly, soup kitchens…). The campaign also works to prevent this waste by offering diagnosis of the food thrown away as well as suggesting customized good practices for companies in these sectors that request them.
Likewise, it raises awareness to both the customers and staff of donor companies and the general population regarding the environmental and socio-economic benefits associated with the reduction of food waste.